You’ve got NO mail: Lessons from our email-free day
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Let’s face it, email is a necessary evil. Or is it? We decided to find out by doing without it for …
Tag Archives: Our News
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An Oktoberfest surprise…
Our agency’s latest creation has been in development for months. It’s not a website, interactive tool or strategic marketing plan. It’s …
Health and fitness apps: Just do it or just don’t?
Now that Apple is jumping into the health and fitness game, it seems like only a matter of time before we’re …
Our test drive of the Uber experience
Just how far will we go to test out interesting user experiences? The answer: many, many miles. At least that’s how …
Harvard Case Study to Highlight How Pappas MacDonnell Used Integrated Marketing to Help Launch Connecticut’s Health Insurance Exchange
Case featuring success of Access Health CT will be taught as part of curriculum at Harvard Business School and Harvard School …
GE Capital connects with diverse candidates
Driven. Collaborative. Inclusive. GE Capital is justifiably proud of its corporate culture. Our new recruitment campaign is getting candidates excited about …
The two most important events of 1977?
Star Wars opening in theaters and Pappas MacDonnell opening for business! As we celebrate our 37th birthday, we’re thankful that the …
Forbes praises the communication efforts of Access Health CT.
Simplify the complex! We’ve been saying it (and doing it) for a long time. So we were very gratified to see …
What’s in store for 2014: Four Insights
We asked our friends in the Field what they saw coming in 2014 and what would be most important to them. …
Enrollment strategy pays big dividends for Access Health CT.
As the rollout of Health Care Reform continues, we’re happy to report that Connecticut and our client Access Health CT (the …