The worst business jargon of all time
Yes, we may be a little more sensitive to this topic than most. After all, simplifying the complex is what we …
Author Archives: Pappas MacDonnell
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RIP Flash banner ads
Et tu, Google? That must be what Adobe’s thinking these days. While its Flash technology has been fading since Steve Jobs …
The human touch makes a comeback
In a world increasingly dominated by algorithms, machine intelligence and the like, it’s easy for a humble human to feel a …
Just the facts, marketers
These days, fact-checking is old-fashioned and everything needs to be done yesterday. So is it OK for marketers and content creators to …
The secret to collaboration can be found in toast
What’s simpler than making toast? Bread in, bread out, right? Well, as it turns out, people visualize the task in many …
Innovation in the insurance industry
To consider life insurance, you have to acknowledge the possibility of your own demise – a downer, to say the least. …
What’s happening at Speakeasy?
Today’s topics: A foot magazine, a yawning ad and bicycle superhighways.
Our most controversial blog post ever
Seems our latest FieldNotes email took some readers by surprise. To make a point about the creepiness of targeted marketing that …
Be a smart marketer, not a creepy one
We’ve been collecting tons of data on you, so we’re pretty confident this blog will be right up your alley. Just …
What’s happening at Speakeasy?
Today’s topics: Ice sculptures, Google Feud and Kevin Bacon’s eggs.